We’re getting back to the basics – starting from the ground up. More and more of us are choosing hard flooring for our homes – from slate tiles to wood finishes. The breadth of style and colors offered in our wide assortment of area rugs has been selected to complement these organic looks.
With a variety of designs and textures to choose from, here’s how you can use an area rug to make a style statement in your home.
- Use area rugs to lend warmth, color and vibrancy to a room.
- Placed effectively, area rugs can help reduce noise levels.
- On carpeting, area rugs add a dimension of luxury.
- On a carpeted or hard floor surface, area rugs can be used to define a dining area or a conversation corner.
Focusing on color, texture and design trends we have simplified the selection process for you by categorizing each of our area rug collections according to five popular lifestyles; Casual Surroundings, The Good Life, Cultural Fusion, Home Retreat and Without Walls. Each lifestyle was created based on four key components that you should keep in mind when choosing the perfect area rug for your home; construction, pile fiber, design genre and suggested retail price points. The below bullets provide you with a quick overview of each lifestyle category. To view an e-catalog of each lifestyle assortment simply click on the corresponding tab.
ARTISANAL
HANDMADE COLLECTIONS
There is something truly magical about the journey of a handmade rug from loom to room; each piece tells its own story, vibrating with the energy of the hands that created it.
Beginning with the selection of yarns, the intricate dying processes and ultimately, the weaving, these pieces are crafted with the knowledge of age-old practices that are passed down, over countless generations. Handmade rugs have always held a very special place in the fiber of our history and we honor that history with our collection of artisan pieces.
Over the last several months, we have worked hard to create a collection that is reflective of our lineage in rugs, returning to handmade pieces that speak to it. These modern heirlooms are au courant in aesthetic with a gentle nod to the rugs that came before them. Beautiful hand-knotted designs, absent of repeats, are given new life in hues of pink, turquoise and indigo. Sustainable collections in undyed wools and chunky finishes showcase the true artistry of the weavers, highlighting that “thing” about these rugs that made us fall in love all those years ago. Our hope is that you listen carefully to the stories that our rugs tell and give them a place to showcase their beauty.
ELEMENTAL
OUTDOOR/INDOOR - PLACE THEM ANYWHERE AND EVERYWHERE COLLECTIONS
Elemental by definition is “related to or embodying the powers of nature”.
Our collection of outdoor/indoor, anywhere/everywhere rugs are the truest embodiment of powerful; al are tested for mildew and fade resistance and work just as effectively indoors in your highest traffic areas as they do outdoors.
We have been a leader in the outdoor rug category for over 20 years, pioneering the concept of using polypropylene in both the warp and the weft of the rugs to guarantee year-round enjoyment. We began our offering with our Recife collection and have continued to honor that tradition, by adding trend-forward constructions and designs to make your outdoor space an extension of your indoors.
We are proud of our place in this journey and glad that you have decided to join us outdoors.
FOUNDATIONAL
MACHINE-MADE COLLECTIONS
A rug can change the entire feel of a room.
Sometimes referred to as “art for the floor”, we believe that the foundation of any great room is a fabulous rug – a timeless piece that can transform any space in which it is placed. For many, the look of a room starts with that very special piece…something that has been chosen with the utmost care and consideration, tying everything together.
Our Foundational collection of rugs run the gamut from traditional to transitional to contemporary, all machine-woven of durable man-made and natural fibers. These collections feature added elements that lend texture and depth to the designers, giving them a handmade finish.
Whether your aesthetic is sleek and modern or rooted in tradition, it all begins with a great foundation.
